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Introducing

Our SOURCED Range

At ODARA, we believe that beauty should empower not just those who use it, but those who create it. That’s why we’re proud to introduce SOURCED BY ODARA, our dedicated range of products specially curated by emerging brands and artisans from the global community.

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Check our new additions to our SOURCED range.
Our latest obsessions
The best Shea Butter products for your hair and skin.
Winter 2025
Shea Moisture
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Global Icons African Roots
Check our new additions to our SOURCED range.
iStock-ai-generated-79b4d875-53d4-4dc0-9b9f-0e31425a923d.jpg
Our latest obsessions
The best Shea Butter products for your hair and skin.
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Winter 2025
Shea Moisture

Shop the Look

Our most popular looks of the season

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Camille Rose Curl Love Moisture Milk 240ml
Camille Rose Curlaide Moisture Butter 240ml
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Our Story

At ODARA we take the guesswork out of beauty shopping by carefully curating the brands we carry. From trusted staples like Cantu, Shea Moisture, and Mielle to niche hidden gems, every product we stock reflects our unwavering commitment to quality and high performance.

We love customer reviews!

My go-to beauty shop!


I’ve tried so many online stores, but this one is different. The makeup is super pigmented, the wig I ordered looks natural and feels amazing, and the hair straightener heats up in seconds. Everything arrived quickly and beautifully packaged. I’m obsessed!

Aminata
Makeup that actually lasts!


The foundation and lipstick I ordered stayed flawless all day — no touch-ups needed. Plus, the shades are gorgeous and match my skin perfectly. This brand really understands women’s beauty needs!

Ama
Wigs that turn heads!

I’ve worn wigs for years, and this is hands-down the best one I’ve ever owned. It’s lightweight, easy to style, and looks so real. I got compliments the first day I wore it. Thank you for making me feel confident again!

Dmitri
Everything I need in one place!


From makeup to hair tools to wigs — this store has it all. I love how easy it is to shop, and the customer service is top-tier. I even got a free gift with my order. Highly recommend to every beauty lover out there!

Naledi

Free Shipping

on all order over $99

Free Returns

within 30 days of purchase

1% Donated

to forest conservation